Hiltzik: Trump Media's Financial Report Revives Questions For Investors - Beritaja

Albert Michael By: Albert Michael - Tuesday, 03 March 2026 18:00:00

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So overmuch Trump-related news has appeared lately connected the airwaves and successful web pixels — what pinch Iran and Epstein and Minnesota and truthful connected — that inevitably a nugget will autumn betwixt the cracks.

That seems to person been the destiny of the about caller yearly financial study of Trump Media and Technology Group, which covered almanac twelvemonth 2025 and was issued Friday.

Trump Media, which is 52% owned by Donald Trump and trades connected Nasdaq pinch a ticker awesome based connected his initials (DJT), is the holding institution for Trump’s societal media platform, Truth Social.

The worth of TMTG’s marque whitethorn diminish if the fame of President Donald J. Trump were to suffer.

— A consequence facet disclosed by Trump Media

The yearly financial disclosure has garnered minimal property coverage. That’s a pity, because it makes fascinating reading, though not successful a bully way.

Here are the apical and bottommost lines from the 10-k yearly report: Trump Media mislaid $712.1 cardinal past twelvemonth connected gross of about $3.7 million. That’s rather a spot worse than its capacity successful 2024, erstwhile it mislaid $409 cardinal connected gross of about $3.6 million. The institution attributed about of the flood of reddish ink to “loss from investments,” of which much successful a moment.

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Truth Social isn’t an particularly beardown keystone of this operation. The level is chiefly an outlet for Trump’s societal media ramblings and the occasional charismatic White House statements. But nary 1 has to motion successful to Truth Social to spot them — they’re almost invariably picked up by the news media aliases reposted by users connected different platforms specified arsenic X.

That mightiness explicate Truth Social’s comparatively scrawny personification base. The level is estimated to person about 2 cardinal progressive users, according to the analytical patient Search Logistics. By comparison, X has about 450 cardinal monthly progressive users and Facebook has much than 2.9 billion.

It’s nary mystery, then, why TMTG disdains “traditional capacity metrics for illustration mean gross per user, impressions and pricing, aliases progressive personification accounts, including monthly and regular progressive users,” according to its yearly report.

Relying connected those metrics, which are utilized to judge TMTG’s societal media rivals, “might not align pinch the champion interests of TMTG aliases its stockholders, arsenic it could lead to short-term decision-making astatine the disbursal of semipermanent invention and worth creation.”

Instead, the institution says it should beryllium evaluated based connected “its committedness to a robust business scheme that includes introducing innovative features, caller products, caller technologies.” But it besides acknowledges that, astatine its heart, TMTG is simply a proxy for “the estimation and fame of President Donald J. Trump.” The institution warns that “the worth of TMTG’s marque whitethorn diminish if the fame of President Donald J. Trump were to suffer.”

How has that played retired successful existent time? Trump Media notched its highest closing value arsenic a nationalist company, $66.22, connected March 27, 2024, the time aft its first nationalist offering. In midday trading Monday, the shares were quoted astatine $11.08, for a nonaccomplishment of 83% since the IPO.

One can’t quibble pinch banal marketplace value quotes; nor could 1 finagle yearly profit and nonaccomplishment statements, astatine slightest not without receiving questions, and possibly suit complaints, from attentive investors and the Securities and Exchange Commission.

In caller months, TMTG has engaged successful a number of baroque financial transactions.

In May, the institution announced that it was readying to raise $3.5 cardinal from institutions to put successful bitcoin, pinch the money to travel from issues of communal and preferred shares. The extremity was to climb onto the cryptocurrency train, which Trump himself was fueling by, among different things, issuing an executive bid promoting the description of crypto successful the U.S. and denigrating enforcement efforts by the Biden management arsenic reflecting a “war connected cryptocurrency.”

Under Trump, national regulators person dropped galore investigations related to cryptocurrencies. Trump has besides talked about creating a authorities crypto strategical reserve, which would entail ample authorities purchases of bitcoin and different cryptocurrencies; a March 3 announcement connected that taxable concisely sent bitcoin prices soaring by about 20%, though they promptly fell back.

Then there’s TMTG’s narration pinch Crypto.com, a Singapore-based crypto “service provider” champion known to Angelenos unfamiliar pinch the crypto world arsenic the patient pinch naming authorities to the Los Angeles arena that hosts the NBA Lakers and Clippers, WNBA Sparks and NHL Kings.

In August, Crypto.com and TMTG announced a woody successful which TMTG would prosecute a crypto treasury strategy consisting mostly of Cronos tokens, a cryptocurrency sponsored by Crypto.com. The first infusion would dwell of 6.4 cardinal Cronos weighted astatine $1 billion, aliases about 15.8 cents per Cronos.

As of Dec. 31, TMTG said successful its 10-K, it owned 756.1 cardinal Cronos, acquired astatine a costs of about $114 million, aliases 15 cents each. By year’s end, they were worthy only about 9 cents each, for a insubstantial nonaccomplishment of about $46 million. In trading this week, Cronos was quoted astatine about 7.6 cents, producing a insubstantial nonaccomplishment for TMTG of about $56.5 million, aliases about half the investment.

The financial maneuvering progressive successful this waste and acquisition is simply a small dizzying. The first transaction was a 50% stock, 50% rate waste and acquisition in which Crypto.com bought $50 cardinal successful TMTG banal and TMTG bought $105 cardinal successful Cronos. Who gained successful this deal? It’s almost intolerable to say.

Crypto.com did gain, if not purely successful cash, past arguably done the Trump administration’s bully graces.

On March 27, the SEC formally closed an investigation of the institution that it had launched during the Biden administration, erstwhile the agency was headed by a known crypto skeptic, Gary Gensler. Trump appointed a crypto-friendly regulator, Paul Atkins, arsenic Gensler’s successor.

It’s reasonable to statement that arsenic a business model, crypto treasuries person been successful vogue complete the past twelvemonth aliases so, allowing investors to play the crypto marketplace without each the complexities of really buying and holding the integer assets by buying shares successful treasury companies.

I asked Crypto.com whether the dependable diminution successful Cronos’ value suggested that the hookup pinch TMTG wasn’t base fruit. “The change successful worth during this clip play is accordant pinch the full crypto market, which is emblematic successful a carnivore market,” institution spokeswoman Victoria Davis told maine by email.

Davis besides asserted that the SEC’s investigation of the institution had been closed by Gensler, “not the existent administration” (i.e., Trump). That’s misleading, astatine best. Gensler put the investigation connected clasp aft the 2024 election, erstwhile it became clear that Trump was going to beryllium successful charge.

Crypto.com’s March 27 announcement of the general extremity of the lawsuit attributed the action to “the existent SEC leadership” and blamed the lawsuit connected “the erstwhile administration.” I asked Davis to explicate the discrepancy but sewage nary reply.

TMTG, for illustration Crypto.com, attributed the diminution successful Cronos’ worth to the secular carnivore marketplace raging successful the full cryptocurrency space, a reflection of “temporary value swings crossed the crypto market,” said TMTG spokeswoman Shannon Devine. She said the value diminution “will not diminish our enthusiasm for the tremendous imaginable of the [CRONOS] ecosystem.”

Trump’s coziness pinch crypto companies hasn’t gone unnoticed by Democrats connected the House Judiciary Committee, who issued a scathing report connected the taxable successful November. (The White House scoffed astatine the report, saying successful consequence to the study that Trump “only acts successful the champion interests of the American public.”)

In mid-December, TMTG launched yet different remaking — this time, plunging into the business of fusion power. The instrumentality is TAE Technologies, a Foothill Ranch-based institution moving to create the exertion of atomic fusion arsenic a cleanable power source. According to a Dec. 18 announcement, TMTG and TAE will merge, creating what they opportunity is a $6-billion company.

According to the announcement, TMTG will lend $200 cardinal to the merged institution erstwhile the woody closes successful mid-2026, and an further $100 cardinal subsequently. Following the merger, TMTG said past month, it will see spinning disconnected Truth Social into a caller publically traded company.

These arrangements are murky. TAE is privately held and the worth of Truth Social is conjectural astatine best, truthful TMTG shareholders could beryllium hard-pressed to measure their gains aliases losses from the merger and spin-off.

What makes them moreover murkier is the speculative quality of fusion arsenic an electrical powerfulness source. Although galore companies person leaped into the section — and TAE, which has been backed by Alphabet, the genitor of Google, is among the oldest — nary has shown the capacity of generating electrical powerfulness astatine commercialized standard pinch the elusive technology.

Although immoderate researchers opportunity that fusion could go a technically and economically feasible powerfulness root wrong 10 years, only successful 2022 did fusion researchers (at Lawrence Livermore National Laboratory) execute the extremity of utilizing fusion to nutrient much power than is required to prolong a reaction. They were capable to do truthful only for little than a billionth of a second.

Others moving connected the exertion person expressed doubts that fusion could go a viable powerfulness root earlier the 2040s. The method challenges, including really to person the power produced by a fusion reactor into electricity, stay daunting.

All this points to the basal mobility of what TMTG is expected to be. TMTG’s original mission, according to its ain publicity statements, was to build Truth Social into an replacement societal media level “to extremity Big Tech’s battle connected free reside by opening up the Internet.”

Spinning disconnected Truth Social would spot that extremity connected the side. TMTG is connected its measurement excessively becoming a hodgepodge of crypto, fusion and different investments selected without respect to whether they fresh together aliases are moreover achievable. The only changeless is Trump himself.

If you want to put successful him, TMTG whitethorn beryllium the champion measurement to do it. But judging from its latest financial disclosure, that’s not the aforesaid arsenic being a bully measurement to do it.


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